From Intelligence to Action: How UtilityAI and GenAI Are Transforming the Energy Retail Experience
European energy retailers are facing a perfect storm of compressed margins, growing market and energy complexity, and fragile customer loyalty. But there’s good news. They also have a powerful tool for overcoming these challenges: their own data.
This session explores how AI can transform data into opportunities, from understanding your customers and their energy use at the appliance level across time to delivering hyper-personalized engagement to turning customers into active energy partners that help bring about the energy transition. Attend this session to see practical examples of how AI is already helping utilities build trust, reduce churn, and become active partners in the energy transition.
This session will cover:
· How an AI "Intelligence Layer" moves beyond the meter to understand customers at the appliance level, enabling personalized service and targeted program alignment.
· Real-world examples of a Generative AI "Action Layer," from CSR copilots that provide instant answers to proactive IVR energy coaches that engage customers.
· How this combined AI approach helps utilities build trust, reduce churn, and accelerate Europe’s energy transition by becoming true energy partners.























































































