POWERING GLOBAL ENERGY MARKETS WITH SMARTER GRIDS AND STRATEGIC REACH
Itron partnered with Enlit on a 12-month campaign to spotlight its grid-edge intelligence solutions and thought leadership.
By combining targeted content, video, webinars, social media, advertising and a presence at the Enlit Europe event, the campaign reached global and regional markets, strengthened Itron’s brand positioning and generated quality leads, supporting the transition to smarter, more resilient energy networks worldwide.
Programme Elements:
- Content collaboration
- Newsletters
- Articles
- Live show
- Webinar
- Retargeting and social media campaigns
- Brand video
- Short video interviews
Resiliency, consumer engagement, sustainability, load management and distributed energy resource orchestration start with managing the distribution network. On this video you can learn about the challenges utilities are facing, how Itron is helping to address these challenges and how grid edge intelligence and network connectivity deliver value-based insights and visibility from the substation to behind the meter to enable digital transformation.





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