Lars is a part of Fluence’s Commercial, Market Development, Marketing and Policy Team in the EMEA region. He is responsible for policy and regulatory efforts on the EU level and throughout the EMEA region and supports the market and business development in Central Europe. Lars also leads the policy and market development for the TSO segment in the EMEA region, working with grid operators, regulators, and policy makers to establish energy storage as grid assets to improve utilisation and increase the operational reliability of power grids.

Before joining Fluence, Lars worked for 8 years at Aggreko and Younicos (acquisition in 2017) on storage policy and market development globally, with a specific focus on storage-renewable hybrid assets. During this time, he participated in setting a 1GW storage target within Aggreko’s company strategy. Before joining the clean energy sector, Lars worked at the political communication think tank ProDialog, and as a communication specialist for the European Parliament.