Many energy retailers and digital companies operating in the energy space are still trying to figure out if/how their data and customer engagement strategies will converge. In an attempt to unpack this conundrum in an thought-provoking way, a high-level panel of industry stakeholders will discuss data-centric vs user-centric approaches to customer engagement, and their respective merits and short-comings, with the aim to reach a degree of consensus by the close of the session.